Gustoceutics™ was founded by Dr. Hend Abdelhakim and Professor Duncan Q. M. Craig, two scientists driven by a shared mission: to ensure medicines are not only effective, but genuinely acceptable to the people who rely on them.
Brought together through years of research collaboration at the UCL School of Pharmacy, our founders have built a consultancy grounded in scientific excellence, patient-centrism, and impactful partnership.
Gustoceutics™ operates through UCLC (UCL Consultants Ltd), the commercial arm of University College London. This ensures that all consultancy, contracting, and intellectual property activities are fully compliant with UCL governance, offering clients confidence in quality assurance, confidentiality, and regulatory alignment.

Dr Hend Abdelhakim
Co-Founder & Scientific Director
Assistant Professor in Pharmaceutical Sciences & Healthcare Innovation, University College London

Professor Duncan Q. M. Craig
Co-Founder & Strategy Director
Dean of the Faculty of Science, University of Bath

Ms Yuki Xiunan Li
Doctoral Researcher & Science Writer
School of Pharmacy, University College London
Let’s Talk
To find out more, please get in touch to discuss how Gustoceutics™ can support your formulation development journey.